Blogging is hard work, so you must make your efforts count. If you want to use your blog to connect with prospects and customers, I wrote this post with you in mind. Do you want to know how to plan and publish strategic content on a consistent schedule to grow...
Writing compelling Facebook ads will help you generate more traffic to your website, help you acquire more targeted leads, and boost your sales. Social media, in general, must be an essential component of your digital marketing strategy. Funny enough, companies...
I mentioned FastCompany in a post I published last month. That’s all. I never linked to the homepage or any of its pages. I’m not expecting an email from the editor because it’s a multimillion-dollar company. The team has got more important things to do to make more...
If your content goes viral, you’ll be overwhelmed with traffic and sales! The iconic video from Dollar Shave Club generated 24 million views and a good marketing strategy helped the company to become the number #1 online razor company — with 51% market share, beating...
Tech and software companies are investing heavily in digital paid advertising. They’re either advertising on Facebook, Google search and Display networks, Instagram, media publishers, and other networks. But why is that? Online advertising can be very effective...
Surely, there has to be value in sharing customer stories. When it comes to driving sales and trust for your business, nothing comes close to sharing authentic customer stories! There’s no fast rule for creating a perfect customer success story. But the...
