Running ads to messenger platforms, like Facebook Messenger or Instagram Direct Message, can be very effective. You can create instant conversations and w have seen our leads cost drop five times in some cases. Why does this work? Social Media Platforms want to keep...
In this video, Jace and Lesly discuss what steps you should take if your ads are not working. Don’t panic. There is usually always a solution when your ads die. My Ads don’t work. What now? Look at your offer You have to have a good offer. FREE is ok, but...
One of the questions we get from our clients and people trying to figure out how to get more organic traffic to their website is: “Jace, what kind of content should we be creating? I don’t want us to publish useless content that wastes our time and...
Book Review: No B.S. Direct Marketing by Dan Kennedy is an introductory book on the principles of direct response marketing and advertising. Kennedy presents many good arguments on why small businesses should adopt direct marketing to get customers instead of...
Course Review: Paid Traffic Mastery by DigitalMarketer takes you through DigitalMarketer’s paid traffic system. Molly Pittman, the instructor, starts by laying the foundation of the traffic system where you emphasize the importance of architecting a funnel and then...
Book Review: The Boron Letters by Gary Halbert is a collection of 25 letters written in the ’80s by legendary copywriter Gary Halbert to his youngest son Bond Halbert. Gary was at a federal prison called Boron at the time hence the title The Boron Letters....