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No B.S. Direct Marketing by Dan Kennedy

No B.S. Direct Marketing by Dan Kennedy

by Jace Vernon | Jan 11, 2021 | Marketing, Marketing Advice, Marketing Gurus, Marketing Masters

Book Review: No B.S. Direct Marketing by Dan Kennedy is an introductory book on the principles of direct response marketing and advertising. Kennedy presents many good arguments on why small businesses should adopt direct marketing to get customers instead of...
Paid Traffic Mastery by DigitalMarketer…

Paid Traffic Mastery by DigitalMarketer…

by Jace Vernon | Jan 11, 2021 | Marketing, Marketing Advice, Marketing Gurus

Course Review: Paid Traffic Mastery by DigitalMarketer takes you through DigitalMarketer’s paid traffic system. Molly Pittman, the instructor, starts by laying the foundation of the traffic system where you emphasize the importance of architecting a funnel and then...
The Boron Letters by Gary Halbert

The Boron Letters by Gary Halbert

by Jace Vernon | Jan 11, 2021 | Marketing, Marketing Advice, Marketing Gurus, Marketing Masters

Book Review: The Boron Letters by Gary Halbert is a collection of 25 letters written in the ’80s by legendary copywriter Gary Halbert to his youngest son Bond Halbert. Gary was at a federal prison called Boron at the time hence the title The Boron Letters....
The Unpublished David Ogilvy by David Ogilvy

The Unpublished David Ogilvy by David Ogilvy

by Jace Vernon | Jan 11, 2021 | Marketing, Marketing Advice

Do you love marketing and advertising? Here is a simple break down of a marketing book by David Ogilvy. This material came from http://www.practicalized.com/ which is longer on the web. It’s great material. The Unpublished David Ogilvy by David Ogilvy is a...
Ogilvy on Advertising by David Ogilvy

Ogilvy on Advertising by David Ogilvy

by Jace Vernon | Dec 4, 2020 | Marketing, Marketing Advice

Book Review: Ogilvy on Advertising by David Ogilvy is an advertising classic. This book was recommended to me by so many people and for good reason.  Ogilvy, known as the father of modern advertising and the founder of one of the biggest advertising agencies...

Marketing is a Long-term Play. Don’t Jump Ship – RED RECAP

by Regan Allred | Jun 12, 2020 | Blogging, Lead Gen, Marketing Advice

Marketing for the longevity, not just for the now. Online Marketing is a Long-Term Play! Don’t just survive month-to-month… Learn how to build a long-term business in our new video below!  Grow your business with a full marketing campaign N If there are...
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Book Notes On Marketing

  • No B.S. Direct Marketing by Dan Kennedy
  • Paid Traffic Mastery by DigitalMarketer…
  • The Boron Letters by Gary Halbert
  • The Unpublished David Ogilvy by David Ogilvy
  • Ogilvy on Advertising by David Ogilvy
  • One Page Marketing Plan by Allan Dib
  • Marketing To Prospects To Leads To Customers
  • How To Create YouTube Direct Response Ads. YouTube Is Improving.
  • Marketing is a Long-term Play. Don’t Jump Ship – RED RECAP
  • Lead Generation Marketing Tips – RED RECAP

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