BOOK NOTES ON $100M Offers by Alex Hormozi Make people an offer so good they would feel stupid saying no.— Travis Jones From this book, I learned a lot about Creating an OfferFinding a marketWhy you should charge moreHow to Create Value in Your Products and...
Course Review: Conversion Funnel Mastery by DigitalMarketer is a course about creating an optimized funnel. Most businesses have some sort of funnel for generating leads, nurturing them, and eventually, converting them into customers. This course deals with that but...
Course Review: Let’s Build a Predictable Traffic System by Molly Pittman shows you how to build a paid traffic system that lets you acquire customers at break-even or less. It begins by focusing on architecting a solid funnel where you take people from simple...
Course Review: Train My Traffic Person by Molly Pittman & Ezra Firestone is by far the best course about paid traffic I’ve taken. Molly goes really in-depth in this one, revealing her entire media buying process and using two real e-commerce companies to...
Course Review: Analytics & Data Mastery by DigitalMarketer is a course about how to collect, organize, and analyze data in order to see how your business is doing and make informed decisions. If you don’t do this type of work, you’re essentially flying blind. It’s...
Book Review: The 1-Page Marketing Plan by Allan Dib is definitely one of the best books about the fundamentals of small business marketing that I’ve ever read. Allan doesn’t delve much into tactics, he focuses on the strategies and most importantly the mindsets...