by Jace Vernon | Mar 3, 2021 | Pay Per Lead
Pay-per-lead marketing is performance-based marketing Meaning that the marketing company has to produce results before they get paid. It can be a win-win for both the marketing company and the marketer. It’s a mutual agreement for the “per action” fee of...
by Jace Vernon | Feb 25, 2021 | YouTube Ads
I am a fan of YouTube ads and I love it when businesses take advantage of the YouTube platform. When a business comes to us asking about YouTube ads, they always get caught up on the creative. In the video below I will walk you through an effective ad and what your ad...
by Jace Vernon | Jan 11, 2021 | Marketing, Marketing Advice, Marketing Gurus, Marketing Masters
Book Review: No B.S. Direct Marketing by Dan Kennedy is an introductory book on the principles of direct response marketing and advertising. Kennedy presents many good arguments on why small businesses should adopt direct marketing to get customers instead of...
by Jace Vernon | Jan 11, 2021 | Marketing, Marketing Advice, Marketing Gurus
Course Review: Paid Traffic Mastery by DigitalMarketer takes you through DigitalMarketer’s paid traffic system. Molly Pittman, the instructor, starts by laying the foundation of the traffic system where you emphasize the importance of architecting a funnel and then...
by Jace Vernon | Jan 11, 2021 | Marketing, Marketing Advice, Marketing Gurus, Marketing Masters
Book Review: The Boron Letters by Gary Halbert is a collection of 25 letters written in the ’80s by legendary copywriter Gary Halbert to his youngest son Bond Halbert. Gary was at a federal prison called Boron at the time hence the title The Boron Letters....
