As a fan of YouTube ads, I love it when a business takes advantage of the YouTube platform. When a business comes to us asking about YouTube ads, they always get caught up in the creative side of things. In the video below, I will walk you through what an effective ad is and what it should contain to get results.

Most business owners think an expensive video is their only option. I’m here to tell you: it’s not! Here are some of the most effective YouTube ads.

Side note: it may surprise you.

 

Number 1 YouTube Ad By V Shred

V shred is explicitly good at what they do. They are on point with their marketing campaigns and they don’t spot creating effective ads. It’s always a good idea to follow what some of the best are already doing. Notice that most of this video is short with a simple phone with his shirt off. A great way to show what we can look like one day. We love his bulging muscles. You know how effective a YouTube ad is by the amount they are spending and how long the ad is running. If you find an ad that has been running for months and they are spending hundreds of thousands on that ad, it should be working. V Shred is spending a lot of money on their ads. Here are the stats:

Video Launched: December 24 2020

Total Views: 46,207,229

One day View Count: 2,723,643

30 Day View Count: 33,869,072

Money Spent: $2,200,000 (*estimated .05 cents per view)

Number 2 YouTube Ad By Jeff Learner

Jeff Learner is new to the YouTube ad scene. He is using YouTube ads to get people into his funnel where he will up-sell you into purchasing a product. Anything to do with Making Millions quickly is a hot topic. Notice his great offer: effective YouTube ads come with a great offer. This is the ad we break down in the video above. I am not able to embed the video, but you can click on the link to see it.

Video Launched: Oct 31 2020

Total Views: 14,665,954

One day View Count: 1,050,550

30 Day View Count: 6,539,300

Money Spent: $700,000 (*estimated .05 cents per view)

Oct 31, 202014,665,9541,050,5506,539,3000:3:8

 

Click here to watch the video

Number 2 YouTube Ad By Investorsplace

Investorsplace has launched a YouTube video that starts off with a Billionaire showing off his billions. He obviously needs to make money to support his lifestyle by getting poor people to give him more. I don’t like the tactics, but the ad is working. I am not able to embed the video, but you can click on the link to see it.

Video Launched: Feb 5 2021

Total Views: 1,783,769

One day View Count: 909,877

30 Day View Count: 1,263,613

Money Spent: $80,000 (*estimated .05 cents per view)

Feb 5, 20211,783,769909,8771,263,6130:1:33

 

Click here to Watch the video

Number 3 YouTube Ad By Grammarly

 

Grammarly spends more on YouTube than any other company. They have 4 or 5 ads running at one time, spending millions on each ad. They came onto the YouTube ad scene a couple of years back and have not let up. They come in at the number 1 spot in ad spend, with a whopping $7,000,000 on this one video. They have spent millions on other YouTube ads without making a profit. Grammarly seems to have an unlimited budget and are trying to capture market share.

Video Launched: Feb 5 2021

Total Views: 156,516,923

One day View Count: 1,624,065

30 Day View Count: 23,641,841

Money Spent: $7,500,000 (*estimated .05 cents per view)

Aug 3, 2020156,516,9231,624,06523,641,841

 

Number 4 YouTube Ad By Gordon Ramsay Masterclass

YouTube is loaded with cooking videos: videos on recipes, cooking tutorials, and even cooking shows. Gordon Ramsy is a celebrity and Masterclass is using him for name recognition and social proof. This is a professional video shoot and it took money to create.

Video Launched: Oct 2020

Total Views: 14,839,156

One day View Count: 535,666

30 Day View Count: 4,105,322

Money Spent: $700,000 (*estimated .05 cents per view)

Oct 5, 202014,839,156535,6664,105,3220:1:44

 

Number 5 YouTube Ad By Manscaped

I counted a total of 23 different YouTube ads created by Manscaped. I just randomly picked this latest one.

Video Launched: Jan 14, 2021

Total Views: 15,330,246

One day View Count: 393,593

30 Day View Count: 3,567,660

Money Spent: $765,000 (*estimated .05 cents per view)

Jan 14, 202115,330,246393,5933,567,6600:2:55

 

In Conclusion

Are you running YouTube ads? If not, I hope this simple blog has given you some ideas and helpful takeaways. Keep your YouTube ads simple and use arrows and other pattern interrupt techniques for great results.

Good luck.

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