by Jace Vernon | Jan 13, 2022 | Video Marketing, YouTube Ads, YouTube Marketing
TrueView skippable YouTube ads are no longer available. But this is not the time to panic. Or is it? I am kind of panicking. Usually, when Google makes changes to their platform it is because they want to make more money. They are great at ruining a good thing. Here...
by Jace Vernon | Jun 28, 2020 | YouTube Ads, YouTube Marketing
Prolonged store closures have forced brands around the world to recalibrate their media campaigns to focus on driving online sales. With this shift to digital, it’s become even clearer that every advertiser is a performance advertiser. YouTube is getting better....
by Jace Vernon | Oct 12, 2019 | Video Marketing, YouTube Marketing
Here’s a little secret: Videos are powerful tools for attracting and nurturing leads. The right video content produces one of the best ROI (return on investment). According to the Aberdeen Video Marketing Growth Report, businesses that use videos generate 66%...
by Jace Vernon | Oct 4, 2019 | YouTube Marketing
Here is a broad YouTube strategy that works really well and has proven to be successful for many different companies. Create a good YouTube video that entertains, educates and asks the audience to take action. (brands like Dollarshave Club, Purple, and Chatbooks)Build...
