Training Session #2 – Creating Good Content
con·tent mar·ket·ing = Creation of education material (posts, video, blogs, image, etc)
Why content matters
You have to discover your message and share it. This course will help us simply what we do and put it in words so that people care.
- Eliminate confusion
- Connect with customers
- Grow your business
Blogs and Guides
Your website is the hub of online marketing. In this course, we will learn the following.
- What platform to use
- What themes are the best and easiest to use
- How to get a website created in a couple of hours
- What plugins you should use
- Why speed matters
- Optimize for mobile-first
Email Sequences
In this course, we will submit your site to Google and place pixels for tracking. You will learn the following:
- Google Tag Manager and how it works
- Google analytics
- Facebook pixel
- Webmaster tools
- Setup conversion tracking
Video (Who, What, Why, How)
Your website is the hub of online marketing. In this course, we will learn the following.
- What platform to use
- What themes are the best and easiest to use
- How to get a website created in a couple of hours
- What plugins you should use
- Why speed matters
- Optimize for mobile-first
Improve your Copywriting skills
In this course, we will submit your site to Google and place pixels for tracking. You will learn the following:
- Google Tag Manager and how it works
- Google analytics
- Facebook pixel
- Webmaster tools
- Setup conversion tracking